SquadFuel
Privacy Policy
Last updated: October 25, 2026
SquadFuel ("SquadFuel", "we", "us", or "our"), operated by Riftco, provides a team nutrition and wellness app (the "Service"). This Policy explains what information we collect, how we use it, who we share it with, and your choices. By using SquadFuel you agree to this Policy. If you do not agree, please do not use the Service.
Information we collect
Account information. Your first and last name, email address, date of birth, and password — or, if you use Sign in with Apple, the identifier, email and name Apple provides plus the date of birth you enter (with Sign in with Apple you may choose to hide your email via Apple's private relay). We ask for your real first and last name because that is how you appear in SquadFuel: to the people in your squads and, if you lead a squad, on its invite links (see "If you lead a squad"). We collect your date of birth at sign-up to verify that you are at least 13 and to apply age-appropriate defaults for users under 18 (see "Children and teens"); people under 13 cannot create an account.
Health and nutrition data. The information you log or set: meals and food entries, calories and macronutrients, micronutrients, hydration, nutrition goals and targets, training/activity level, sport, and dietary preferences. This is sensitive information and we treat it with care.
Body weight and your weigh-in history. If you log weigh-ins, we store each one as a weight and the calendar day you recorded it, so the app can show your history and trend. Previously we kept only your single most recent weight; we now keep the series. Logging a weigh-in is entirely optional — the app never requires one, never reminds you to weigh in, and nothing you can earn or enter depends on it (a protein target the app sized from your weight, if you saved it, can only change who is shown first in a Protein days challenge — never points or entries). You can correct or delete any individual weigh-in in the app at any time, and deleting your account deletes the whole history with it.
Meal photos. Photos you capture or select to log a meal. To recognize the food and estimate its nutrition, the photo is sent to our AI processing provider, Google Cloud (Vertex AI). For features that comment on a meal you log or scan, we also send a short text summary of that meal and limited recent-logging context — the names of your few most recently logged foods, how many times you have logged today, and your current streak. When you build an AI meal plan, we send your calorie and macro targets, the foods you list and your meal names to Vertex AI to build it. We never send your name, email address or date of birth with any of these. Vertex AI processes all of this solely on our behalf under contract and does not use it to train its own models.
Which meal photos we keep. We keep a copy of a meal photo for your squad's leaders only if you have turned on meal photos for that squad (see "Meal photos" under "How we share your information"). Otherwise we don't keep a copy once the scan is done (the photo is still sent to Vertex AI to be analyzed, as described above). Before we store a photo we re-encode it, which removes any location and other camera information embedded in it. Apart from a photo you post yourself (below), we use a meal photo you scan only to estimate your meal and, if meal photos are on, to show it to those leaders. If you scan a meal and don't log it, or later delete the meal from your diary, any copy we kept for your leaders is deleted within about two hours. If you post a photo to a squad feed yourself, for example with Post to squad after a scan, it becomes part of that post (see "Content you post") and stays until the post is deleted or you delete your account.
What a meal scan keeps. When you scan a meal, SquadFuel keeps what the scan read (the foods and amounts it saw) with your diary. If you change a scanned food, your diary keeps both what the scan first read and what you chose. People who can see your diary, such as your coach, see the same things you do, including how each item was logged (a meal scan, the food catalog, or a saved recipe). For athletes under 18, a scan's reading of alcohol, nicotine, energy drinks or cannabis is never named on a changed item. Foods you leave out of a scan are kept only to measure how accurate the scanner is and are never shown to anyone.
Where you're based, and your school or organization. The city, state and country you live in, and the school, university, club or workplace you belong to. We use these to suggest squads and coaches near you, to decide where to focus the product and who to approach about it, and — if you choose to enter — to run the monthly prize draw, which is limited to certain states. The prize draw is paused at the moment, so no one can enter it (see its Official Rules). We describe our athletes to schools, clubs and partners only in aggregate ("we have athletes at this school"); we never identify you to them.
Mailing address — winners only. We do not collect a street address in the app. If you win a prize we contact you by email and ask for a delivery address then, so the only mailing addresses we ever hold belong to people who have won something. They are used to ship that prize and nothing else.
Content you post. Posts, comments, reactions, or updates you share in squad feeds, including any photo you attach to a post (for example a meal photo you choose to post after a scan).
Invites. Each member has a personal invite code that rides on the invite links they share. When someone joins a squad through your link, we record that you invited them, both of you earn league points, and we let you know (for example "Maya joined on your invite").
Cheers. People in your squads can cheer a moment of yours with one tap — banking a full day, joining the squad, winning a challenge, or being 1st on the squad's board this week — and you can thank them back. We record each cheer (who sent it, who it was for, which moment, and when) and whether you've seen it. If squad activity notifications are on, we let you know (for example "Casey cheered your full day"); several cheers on the same moment are grouped into one notification.
SquadFuel League. The SquadFuel League is your monthly standing across all of SquadFuel. It is separate from your squads: it doesn't depend on which squad or club you're in, and you have one even if you aren't in a squad. We work out your points and your tier (Bronze, Silver, Gold, Platinum or Diamond) from what you already do in the app: how many different meals you log each day (a full day, 3 different meals, earns the most), the people who join on your invites (at most 3 a month count toward the League), and the squad challenges you win. We keep each month's final result so you can look back on it.
Usage and device data. App interactions, app version, device model, operating system, diagnostic data (such as the reason a feature failed), and your device's time zone, so that your day starts and ends at your own midnight, to operate and improve the Service.
Shareable cards. Some features render a card image on your device — a recipe, a scanned meal, a league tier — for you to share wherever you like. The image is created on your phone and we never receive a copy. When you share one we record that a share happened and which app you sent it to (for example "instagram" or "messages"), so we can tell which of these features are worth keeping. We do not record who you sent it to, or anything else about the conversation.
Push notifications. If you enable reminders or squad/coach notifications, we use a device push token to deliver them. You can turn these off in the app or device settings.
SquadFuel is intended for people aged 13 and older; we do not knowingly collect information from children under 13 (see "Children and teens").
How we use your information
- To provide, personalize, and improve the Service (track your nutrition, build plans, show progress).
- To enable squad features, including sharing your food diary with the leaders of squads you join (on by default, with a per-squad off switch), sharing your meal photos with them if you turn that on, and showing your profile to the people in your squads — see "How we share your information".
- To apply age-appropriate defaults and protections based on the date of birth you provide.
- To analyze meal photos you submit and return estimated nutrition, and, if you turn meal photos on for a squad, to show them to that squad's leaders.
- To understand where our athletes are — by city and by school or organization — so we can decide where to build, which schools and clubs to approach, and which partners are worth talking to. When we describe our athletes to anyone outside SquadFuel we do so in aggregate only, and never by name.
- To communicate with you about the Service, including reminders and notifications you enable.
- To maintain safety and security, prevent abuse, and enforce our Terms.
- To comply with legal obligations.
How we share your information
- Squad leaders. When you join a squad, your food diary — everything you log, including meals, macros, and streaks — is shared with that squad's leaders (its coaches and captains) by default. This is shown to you before you join, and you can turn it off for any squad, at any time, in the app under Profile → Privacy & sharing. Your diary is set squad by squad: a leader sees it only if you share it in a squad they lead, so making it private in one squad never hides it from the leaders of another squad where you share it. Someone who leads more than one of your squads, such as the club's owner or a coach of two of your squads, sees it if you share it in any of them. When your diary is private, leaders can see that it's private — never what's in it. Even then, they still see your goal, your calorie and macro targets, your streak, how consistently and how recently you log (see "Your profile in your squads"), your scores in squad challenges (in a Protein days challenge that is your number of protein days, which your squad leaders see even if you don't share your diary, never grams or what you ate) and which tie-break step separated you from a teammate, and in the app they see the same squad boards your teammates do (see "Teammates"). Turning sharing off never removes you from a squad. If you are under 18, your diary starts private in squads led only by athletes under 18, and you choose whether to share it (see "Children and teens").
- Meal photos. A squad's leaders see the photos of meals you scan, alongside your diary, only if you turn meal photos on for that squad. They are off until you do. The people who see them are the people who lead that squad: in a coached squad, your coaches (including the squad's staff and the club's owner); in a squad another athlete started, your captain or squad leaders; and, if you help lead the squad yourself, the other leaders. Meal photos depend on your diary: they can be on in a squad only while your diary is shared there, and making your diary private in a squad turns them off there too. Like your diary, they are set squad by squad: a leader sees a photo only if it was kept for a squad they lead and meal photos are still on there, so turning them off in one squad never hides them from the leaders of another squad where they are on. Someone who leads more than one of your squads sees a photo if it was kept for any of those squads and meal photos are still on there. When meal photos are off, leaders who can see your diary are told, beside a scanned meal, that its photo is hidden or wasn't saved because meal photos were off — never the photo.
- "What your squad sees." After you log a meal while you are in a squad that someone else leads, the app asks you once, on a screen called What your squad sees, what you'd like to share. If your date of birth shows you are 18 or older, meal photos and showing your plan on your profile start switched on, and nothing is saved until you tap Done. You can switch either one off before you do. If you are under 18, or we don't have your date of birth, both start off unless you had already turned them on. Meal photos start on only if your diary is shared in that squad, and Done sets them for that squad only; your other squads keep their own settings. The screen also shows whether your goal and streak are on your profile, and you can change that there. Not now, or swiping the screen away, changes nothing. If the meal you just logged was a scan and you tap Done with meal photos on, we may also keep the photo of that plate for that squad's leaders, but only for a plate you scanned in the last 24 hours. If you are 18 or older and tap Not now, the app may remind you from time to time about what you left off, until you change that setting yourself. If you switch something off and tap Done, it won't remind you about it. We keep a record of your answer on this screen, and of each change to your diary and meal-photo sharing (when it changed, and where, for example on this screen), so we can show what you chose.
- Turning meal photos off, and leaving a squad. Turning meal photos off in a squad hides your photos from that squad's leaders within minutes, and no photo is kept for that squad while it is off. A leader who also leads another of your squads still sees the photos that were kept for that other squad, while meal photos stay on there. If you turn meal photos back on in a squad, that squad's leaders can see again the photos you shared with them that are still inside the photo window (see "Data retention"). When you leave a squad or are removed from it, the photos kept only for that squad are deleted straight away, and rejoining does not bring them back. A photo you also shared with another squad you are still in stays for that squad only, until its window ends. Leaving does not delete a photo you posted to a squad feed; it stays with the post until the post is deleted.
- Body weight is not part of that. Your weight and weigh-in history are not shared with squad leaders or teammates: no one else in your squads can see them, in the app or in the coach portal.
- Your sign-in email. You decide whether the people who run your squads (coaches, captains, staff, and the club's owner) can see the email address you sign in with on your page in the coach portal, so they can help with your account. Use the Show my email to squad leaders switch in the app under Profile → Privacy & sharing; one switch covers all your squads, and you can change it at any time. If the date of birth you gave when you created your account showed you were 18 or older, it starts on unless you turn it off. Otherwise (if you were under 18, or your account was created before we asked for a date of birth) it starts off and stays off until you turn it on yourself; turning 18 does not turn it on. Whatever the switch says, a leader whose date of birth doesn't show they are 18 or older never sees your email on that page (that includes a leader whose date of birth we don't have), and if we don't have your date of birth, no leader sees it there. If you chose Apple's Hide My Email when you signed in with Apple, leaders never see that relay address, whatever the switch says, and in the app the switch reads "Hidden by Apple". Leaders can always see how you sign in: with email, with Apple, or both. This is separate from diary sharing: making your diary private does not hide your email or how you sign in. We keep a record of each change you make to this switch and when you made it, so we can show what you chose. If you coach or captain a squad, the next item applies too.
- If you lead a squad. Coaches and captains are treated differently. If you are a squad's coach or captain, everyone who helps run a squad in your club in the coach portal can see the email address you sign in with — whatever your age or theirs, and even if it is a Hide My Email address — so the people running a club can reach each other. The Show my email to squad leaders switch does not change this. Anyone who opens one of your squad's invite links, in the app or on squadfuel.fit, sees the squad's name and its leaders' names and profile photos, even before they join.
- Teammates. Teammates never see your food diary, and never see your meal photos unless you post one to the squad feed yourself. Your squad feed posts are separate: you choose every post you share. Your weight, your email address, where you live, and your school or organization are never shared with teammates. What teammates do see is your profile (described next) and where you stand in the squad's competition: on its boards and challenges, whether you've logged today, your points and place, and, when you're tied with someone, how many days, full days, days running and protein days you logged. A protein day is a day on which 3 different meals each had at least 15 g of protein; teammates see how many such days, never grams or what you ate. In a Protein days challenge your score is your number of protein days. If you're level with someone on every other tie-break, the last step is how many days you reached your own protein target (the protein target you saved in your plan, which by default the app works out from your weight and goal), as it stood when the challenge started (counted as at least 45 g). If you joined the challenge after it started, there's no target for you in it, even one you'd saved before, so ties you're in skip that step. That step only decides who is shown first; it never changes points. The challenge never shows anyone else your target or how many days you met it, only which step decided the tie. Your squad leaders already see your targets, as before (see "Squad leaders"), and teammates see them only while your plan shows on your profile (see "Your profile in your squads"). No one in your squads is ever shown your weight. When a challenge ends, its result post in the squad feed names the finishers and each one's score. Unless you turn off My goal, they also see how much of today's calorie target you've reached (as a ring and a percentage), and unless you turn off My streaks, your streak.
- Cheers. Only people in your squads can see your moments and cheer them. Only you see who cheered you; others in the squad may see how many cheers a moment got. A full day of yours is offered as a moment only while My streaks is on, and nothing about cheers is ever shown to anyone outside your squads.
- Your profile in your squads. Anyone who shares a squad with you, teammates and leaders alike, can open your profile. Nobody outside your squads can. It shows your name, @handle and profile photo, your sport, your badges and league standing, and your most recent meal and recipe posts from any of your squads, as you posted them (photo, calories and macros, and any place you added, unless your date of birth shows you are under 18). Your goal (for example "Build muscle") and your streak show too, unless you turn them off. Your plan (your calorie and macro targets, the micronutrients you track, your carb-cycling and fasting schedules, and your diet style) shows only while you have it switched on; see "What your squad sees" above for how that is offered. These profile settings apply to all your squads at once (unlike your diary and meal photos, which you set squad by squad). They control what people in your squads see in the app (your profile, and your goal progress and streak on the squad's boards), not the coach portal: in the coach portal, the leaders of your squads see your goal, your calorie and macro targets, your streak, and how consistently and how recently you log, whatever these switches say and even when your diary is private.
- Blocking. Blocking another member hides posts and comments between you, except that posts and comments by a squad's leaders stay visible to everyone in that squad. It does not change squad membership, and it does not change diary sharing.
- Service providers (sub-processors). Vendors who host and help operate the Service under confidentiality and data-protection obligations, including Google Cloud Platform (hosting, storage, and Vertex AI for meal scans, meal comments and AI meal plans), Apple for Sign in with Apple, and Resend for email (password resets, sign-up verification, in-app feedback, and the weekly note to squad leaders). They process data on our instructions, not for their own purposes, and each provides at least the same protection of your data as this Policy describes.
- Legal and safety. When required by law or legal process, or to protect the rights, safety, and integrity of the Service and its users.
- Business transfers. In connection with a merger, acquisition, or sale of assets, subject to this Policy.
SquadFuel League figures. Your League points count, without your name, toward anonymous figures across all of SquadFuel that every member sees: counts and percentages, such as how many athletes are at each tier this month and a member's own "Top 20% on SquadFuel" line. No other person is ever named in the League, and nobody outside your squads sees your name, tier, points or calendar. Demo accounts are never counted in these figures.
We do not sell your personal information, and we do not use it for cross-app advertising.
Your choices and rights
- Access and export. Export a copy of your data from the app (Profile → Data & account → Export my data). That file carries what is stored on your device, plus your full weigh-in history fetched from our servers — each weigh-in with its date, its stored value in grams, and the pounds and kilograms derived from it. For anything else held on our servers, contact us.
- Correction. Edit your profile and personal details in the app. Your date of birth cannot be changed in the app after sign-up (it backs our age protections); contact us if it was entered incorrectly.
- Diary sharing. Control who sees your food diary squad by squad, at any time, under Profile → Privacy & sharing.
- Meal photos and your profile. Turn meal photos on or off for each squad, and choose whether your profile shows your goal, your streak and your plan, at any time under Profile → Privacy & sharing.
- Your sign-in email. Choose whether the people who run your squads can see the email you sign in with on your page in the coach portal, at any time, under Profile → Privacy & sharing.
- Deletion. Delete your entire account, including the data we hold on our servers, in the app (Profile → Danger Zone → Delete account), subject to limited legal retention. A squad you own goes with your account if nobody else is in it or you have already deleted it, together with everything posted in it. If other members still use a squad you own, the app asks you to delete that squad first (Profile → My squads). The separate Delete all data action in the same place erases logs, recipes and personal info on that device only.
- Regional rights. Depending on where you live — for example the EEA and UK under the GDPR, or California under the CCPA/CPRA, and under similar laws elsewhere — you may have additional rights such as access, portability, correction, deletion, restriction, and objection, and the right not to be discriminated against for exercising them. Contact us to exercise these rights.
- Tracking. We do not track you across other companies' apps or websites for advertising.
Data retention
We keep your information for as long as your account is active or as needed to provide the Service, then only as required for legitimate business or legal purposes. Meal photos: a meal photo kept for your squad's leaders is deleted once it is 7 days old, in a clean-up that runs every day. A club can have a different window, longer or shorter (never more than 365 days), by agreement with us, and the app shows the window that applies next to the meal-photos switch; if that agreement ends, its window still applies for up to 30 more days. If you share meal photos with more than one club, a photo is kept for the longest of their windows, and each club can see it only within its own. A photo is deleted sooner if you leave or are removed from every squad it was kept for, if you don't log the meal or you delete it, or if you delete your account. Turning meal photos off does not delete them early; it hides them until they are deleted on schedule. Deleted photos can stay recoverable in our cloud storage provider's systems for up to 7 more days, and are then gone for good. A photo you post to a squad feed stays with the post until the post is deleted or you delete your account. Your sharing choices: the record of your answer on the "What your squad sees" screen, and of each change to your diary and meal-photo sharing and to your sign-in email switch, is kept for as long as you have your account and is deleted with it; the record of changes in a squad is also deleted if that squad is deleted. Cheers you send or receive are kept for as long as you have your account and are deleted with it, or sooner if their squad is deleted. Your weigh-in history is kept for as long as your account is active, because its whole purpose is to show change over time — you can delete any individual weigh-in at any time in the app, and deleting your account deletes the whole history with it. When no longer needed, we delete or anonymize it.
Security
We use reasonable technical and organizational measures, including encryption in transit (TLS) and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Children and teens
SquadFuel is intended for users aged 13 and older and is not directed to children under 13. We collect a date of birth at sign-up and do not permit accounts for anyone under 13; we do not knowingly collect personal information from anyone under 13. If you believe a child under 13 has provided us information, contact us and we will delete it.
For users aged 13–17, use of the Service requires the permission of a parent or guardian (see our Terms of Service), and age-aware defaults apply:
- In a squad led only by athletes under 18, a teen's food diary starts private; sharing it is always their choice.
- Squads led by athletes under 18 are invite-only — only people with the leader's invite can join.
- In a squad led by an adult (for example a coach's or a parent's squad), diary sharing defaults on like it does for everyone, and the teen can turn it off at any time in Profile → Privacy & sharing.
- Meal photos start off for anyone under 18, and for anyone whose date of birth we don't have. When the app asks a teen what to share, meal photos and showing their plan on their profile both start off unless the teen had already turned them on, and turning either on is the teen's choice. Turning 18 does not switch anything on by itself.
- The email a teen signs in with starts hidden from squad leaders on the teen's page in the coach portal. The teen can choose to show it there, for example to a school coach, in Profile → Privacy & sharing; the app asks the teen to confirm first. It is only ever shown there to leaders whose date of birth shows they are 18 or older, never to a leader who is under 18 or whose date of birth we don't have, and turning 18 does not switch it on. A teen who coaches or captains a squad is treated like any coach or captain: everyone who helps run a squad in their club can see the email they sign in with (see "If you lead a squad").
- We don't show users under 18 the reminders to turn on meal photos for a squad's leaders or to put their plan on their profile. (Like everyone, they can see tips suggesting they post a meal or a recipe to their squad's feed; every post is their choice.) If a teen tapped Not now on that screen, those reminders can start once they turn 18.
- A teen's goal, streak and progress toward today's calorie target show to the people in their squads, as they do for everyone, unless the teen turns them off.
Health disclaimer
SquadFuel is a general wellness and nutrition-tracking tool. It does not provide medical advice and is not a substitute for professional medical or dietary guidance. Consult a qualified professional before making health decisions.
International users
We may process and store information in countries other than where you live, including the United States. Where required, we use appropriate safeguards for cross-border transfers (such as Standard Contractual Clauses).
Changes to this Policy
We may update this Policy from time to time. We will update the "Last updated" date and, for material changes, provide additional notice in the app.
Contact us
Questions or privacy requests: tribikram.adr@riftco.io.
Riftco, 1014 S Rue St, Wichita, KS 67207, United States.